Professional Selling Skills
Every organisation requires that its customer facing staff, agents and partners are effectively prepared to proactively and professionally sell, develop and manage relationships, and grow revenues as well as the brand image.
The GDA Professional Selling Skills program enables participants to accurately profile customers and markets with a view to developing the business and delivering solutions from the company and customer perspectives, and effectively transitioning from transactional to collaborative, relationship selling.
Participants are provided with tools and templates applicable to their daily activities, with role plays and case studies to stimulate strategic thinking and drive consistent and sustainable target achievement, new business development and account growth.
Date: March 11-13 2020
May 13 – 15 2020
Location: Victoria Island and Ikeja
Program Fees: =N= 150,000.00
Duration: 3 days
Audience: Customer Facing Non-Salesmen,Fresh Sales and Experienced Salesmen, Sales Managers
Key Account Management
Taking a strategic decision to focus on specific customers ensures that businesses can deliver tailored solutions that align with their customers’ expectations.
Key Account Managers are supposed to function as consultants of first choice for their customers/clients and nurture engagements into strategic, long term relationships that enable them to collaborate in articulating, defining and reaching mutually beneficial goals.
This program is facilitated by Sales Leaders and introduces participants to tools and templates that allow them to recognize and capitalize on opportunities for growth, structure their long term engagements, and integrate and strengthen internal and external relationships.
Date: March 16-18 2020
May 6 – 8 2020
Location: Victoria Island and Ikeja
Program Fees: =N= 250,000.00
Duration: 3 days
Audience: Account Managers and Management Staff
Channel Partner Management
Managing Distributors, Distribution/Trade Partners or Channel Partners effectively and efficiently presents organisations with business partners worth investing in especially where they are responsible for delivering on company targets.
Consumer Sales management and personnel are expected to execute a win-win strategy while ensuring that relationships are sustained and challenges are well managed, and effectively resolved.
Participants to this program will be enabled to design and manage distribution channels, produce and present business plans, use marketing knowledge to achieve joint objectives, help structure their businesses and become financially, regulatory and tax compliant, monitor channel partners, explore channel opportunities and potential channels.
Date: March 11-13 2020
May 11 – 13 2020
Location: Victoria Island and Ikeja
Program Fees: =N= 350,000.00
Duration: 3 days
Audience: All Management Staff
Sales Management
Preparation for Leadership, especially in the Sales function requires the deliberate cultivation of Sales Team Leads, Supervisors and Managers for Sales Management, which is a daunting task for many.
Sales Managers require a structured and process driven training that enables them transition from being good salespeople into great managers who are equipped to develop great teams, coach, mentor, evaluate and motivate them, and position them to succeed with the right tools and templates
The Sales Management Training introduces participants to a program that empowers and enables them with the skills to be emotionally intelligent, recruit the best sales talent, develop realistic sales goals, strategies and plans to achieve them, effectively engage and communicate to teams and customers, evaluate and manage performance as well as delegate and motivate their teams.
Date: March 23-25 2020
May 4 – 6 2020
Location: Victoria Island and Ikeja
Program Fees: =N= 350,000.00
Duration: 3 days
Audience: All Management Staff
Retail Store Management
Retail Store Managers play various roles in the retail sales space especially with the misalignment between ideal retail employee profile and recruitment, attrition rate and multi-channel selling.
Participants to this training will be taken through a program that introduces them to recruitment according to ideal profiles, employee orientation and onboarding, process management and automation, creative promotion and campaigns, employee performance management, employee coaching and mentoring with tools and templates that will drive peak performance.
Date: March 9-11 2020
May 4 – 6 2020
Location: Victoria Island and Ikeja
Program Fees: =N= 350,000.00
Duration: 3 days
Audience: All Management Staff
Distributor Enhancement Workshop
Every Sales and Distribution department requires Distributors or Distribution Partners who are equipped to represent the company accurately and fairly with every customer, build product confidence, sales process maximisation and drive superior performance.
Distributors will not only be enabled with technical knowledge, market and customer profiles, sales techniques, product, inventory and budget management, human resource management, designed to improve their margins and grow their business.
The Program provides high quality Distribution Partner Development that will enable participants handle interpersonal and business relationships with internal and external customers within their territories, and help accelerate organizational performance with easy to use, easy to access tools.
Date: March 16-18 2020
June 8 – 10 2020
Location: Victoria Island and Ikeja
Program Fees: =N= 350,000.00
Duration: 3 days
Audience: All Management Staff